The Rhythm of E.L.I.T.E.

This week, I struggled with motivation. I didn’t write any blogs, which meant none were published on Tuesday or Thursday. A few weeks ago, I could have pointed to being busy with work or our family business as an excuse, but that wasn’t the case this time. One evening, my wife and I spent time watching 100 Greatest One Hit Wonders. It was a nostalgic moment, reminding us of summers spent glued to VH1 for hours. I even found myself surprised when Biz Markie was labeled a one-hit wonder—though a quick internet search confirmed it.

The fact that I had time to watch a grainy version of a decades-old show just proves that I wasn’t particularly busy. Maybe I simply needed a mental break and some downtime with my family.

Still, I didn’t want to let the week end without posting something. As I reflected on what to write, I decided the best approach was honesty. So here it is—how I’m really feeling.

Lately, I’ve been struggling with a sense of sadness. Sometimes, it feels like E.L.I.T.E. isn’t resonating with people. I feel sad when I don’t have enough time to dedicate to E.L.I.T.E., but I also feel guilty when I don’t spend enough time with my family. It’s a balancing act that often feels overwhelming.

Have I taken on too much? Does it make sense to start a brand, hoping people will read the blog, listen to the podcast, or buy products from the website? I want that so badly, but I’m not sure I’m doing enough to make it happen. The competition is intense in blogging, podcasting, and branded clothing. How does E.L.I.T.E. stand out? I don’t have the answer yet. Passion alone doesn’t feel like enough.

Adding to the frustration, my only product sale so far has been my own test purchase to experience the customer journey. Yet, the platform hosting my site has been holding the funds for months, repeatedly requesting documents to verify my identity. It’s disheartening that even my one sale hasn’t counted as revenue yet.

Despite all these challenges, I know I don’t want to give up on E.L.I.T.E. When I’ve thought about quitting, it just hasn’t felt right. What I’ve realized, though, is that I’ve been treating E.L.I.T.E. more like a job than the passion project it truly is. That mindset needs to change.

Going forward, I’ll be less rigid with E.L.I.T.E. My family is my priority, and I’ll honor that, but I’ll still make time for this brand I care about. The schedule may be more flexible—some weeks there might be one blog posted on a Wednesday, while others might see posts on both Tuesday and Thursday. What matters is that I stay connected to E.L.I.T.E., even if it’s on a less structured timeline.

My hope is that by easing the pressure on myself, all aspects of my life—E.L.I.T.E., my family, and my other commitments—can work together more cohesively. I’m not giving up, and I trust that with time, this passion will find its rhythm.

Quote of the Blog: "The most important thing in life is to find your rhythm and follow it without compromise." – Inspired by John C. Maxwell

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E.L.I.T.E. Disrupted